Google, a leader in the world of internet buys Admob for $ 750 mil. Admob, who in total served 125 billion mobile impressions, is the global leader of mobile advertising right by Google. Honestly Google was probably the only company to have acquired it in the first place.... Read full article
Euro Mobile Media is a conference this April in Prague, and HungryMobile is on board as 1. the media partner, and 2. the Opinions in Mobile panel will be present. We put together an all-stars-team program, which is a must-see in the mobile industry. We have mobile operators, we have handset manufacturers, we have service providers, we even have agencies on board - so it’s a great combination of people to meet up and chat with.... Read full article
As HungryMobile, we have the exclusive opportunity for the next 2 hours to tell you about a very exciting partnership in the mobile advertising space, which is between Admob, worlds leading mobile advertising firm and MADS, a premium mobile ads network in mostly West and Northern Europe. Both companies plan on monetising their inventory via the mobile market place.... Read full article
In times like this on the mobile market, when usage is rising, we must face a serious question. In times, when mobile web is being drived by not only new devices, but as well cheaper and cheaper (finally) operator mobile web unlimited data packages. In times, when mobile phones are stopped being perceived by only calling and SMS devices, but as well as devices for services. In times like this, it’s time to start thinking about monetisation, and I am talking about the real monetisation, and real money - from mobile advertising. ... Read full article
These last days of the 2008 year, I really wanted to write several of my predictions down for next year - year 2009. I wanted to write down the biggest and most important issues I think the mobile market will face. I wanted to point out 5 key predictions for 2009. ... Read full article
This year, I have been very pleased with how the mobile internet and mobile services are both moving forward. I have seen statistics of at least 20 European mobile operators sent directly from their PR guys (thanks btw). It’s great to see the improvement, and it’s good to watch how device manufacturers, media companies, and operators are reacting to the changes in the market. ... Read full article
I’m speaking today on a conference - INMA (International Newspaper Marketing Association) in Vienna today about mobile advertising (will inform about that alter).... Read full article
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